The Martian Hits $50 Mill
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Matt Damon’s “The Martian” had its opening weekend at the box office last weekend, starting off with massive $50 million at 3 286 locations. The big film release coincided excellently with NASA’s recent discovery of water on Mars, and it is truly dominating the cinema scene for the time being. Ridley Scott’s action adventure is truly well planned, and is without a doubt grabbing quite a lot of attention.
“Despite not being a sequel or a franchise film, it has truly captured the imagination of audiences and has clearly benefitted from the perfectly timed and thus serendipitous NASA news related to the discoveries on Mars just this week,” said Paul Dergarabedian, senior media analyst for Rentrak. “Plus you have the Matt Damon drawing power, plus for the true film fans, director Ridley Scott perfectly in his wheelhouse (‘Alien,’ ‘Blade Runner,’ ‘Prometheus’).”