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Only a few YouTube channels survive past a few weeks, and even fewer ever manage to make any real money – but the ones that do actually make quite a salary. YouTube advertisement is easily missed, but is quite a revenue for a large number of so called “YouTube celebrities”, who at the most manage to pull in six figure monthly salaries on simple shows on gaming or cooking.
When Outrigger Media summarise the numbers for the most popular beauty and cooking channels, the results are quite astonishing, with a monthly figure of as much as $127 777 for charliscraftykitchen, the most popular cooking show. In comparison, Jamie Oliver’s channel makes $32 261 on advertisement for his YouTube show, and the most popular beauty channel, Yuya, makes $41 475.